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The average Salary of a Pardot Consultant Certified Expert in

  • India - 82,745 INR
  • Europe - 88,396 EURO
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  • United State - 98,000 USD

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Salesforce Certified Pardot Consultant Sample Questions (Q72-Q77):

NEW QUESTION # 72
Why should a company assign prospects in Pardot via Salesforce active assignment rules instead of using other Pardot assignment actions?

  • A. The ability to use existing complex Salesforce lead routing processes
  • B. The ability to assign prospects via automation instead of manually
  • C. The ability to assign prospects based on specific criteria being met
  • D. The ability to allow Salesforce to overwrite an assigned user in Pardot

Answer: C


NEW QUESTION # 73
Can Email Preference Center demand for logging in

  • A. True
  • B. False

Answer: B


NEW QUESTION # 74
which two considerations should be made when implementing an account-based marketing strategy?
Choose 2 answers

  • A. Account-based marketing completely replaces broad-based marketing.
  • B. Account-based marketing can be implemented in stages.
  • C. Account-based marketing personalizes experiences for prospects.
  • D. Account-based marketing is only a good fit for certain industries.

Answer: B,C


NEW QUESTION # 75
LenoxSoft's corporate marketing team has Pardot users who are users in all of their five Pardot Business Units. User A primarily focuses on the North American business unit (BU), but is asked to review a new Engagement Studio program in the European BU before the European marketing team resumes the program.
How would user A accomplish this?

  • A. Create a custom user role in the European BU with access to the folder the program is in.
  • B. Instruct the user in the European BU to take a screenshot and email it to them to review.
  • C. Use the BU switcher in the North America BU to switch to Europe.
  • D. Log out of the North American BU and log into the European BU to review the program.

Answer: C


NEW QUESTION # 76
Administrators can reset passwords for users

  • A. False
  • B. True

Answer: B


NEW QUESTION # 77
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