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Salesforce CRT-550 Prüfungsplan:

ThemaEinzelheiten
Thema 1
  • Explain how the information in data views and tracking extracts are accessed
  • Provided a customer environment and goals, determine the viability of external systems
Thema 2
  • Understand the prerequisites to consider prior to starting a Marketing Cloud Connect configuration
  • Compare and contrast standard reports, data views, and tracking extracts
Thema 3
  • Analyze the impact of applying Sender Authentication Package (SAP) to a business unit
  • Understand the required steps to build, test, and deploy an email based on customer requirements
Thema 4
  • Recommend the appropriate Marketing Cloud role based on User Stories
  • Provided with a list of branding and creative strategies
Thema 5
  • Determine which type of customer scenario warrants the creation of a business unit
  • Understand the implications of a system being database of record
Thema 6
  • Recommend the appropriate customer skill sets required to utilize the Marketing Cloud application
  • Troubleshoot issues regarding Reply Mail Management

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Salesforce Preparing for your Salesforce Certified Marketing Cloud Consultant Exam CRT-550 Prüfungsfragen mit Lösungen (Q97-Q102):

97. Frage
An analytics team wants to get hourly updates on email metrics (send, open, click) to provide timely next best actions to the sales team.
What method should the team use?

  • A. Scheduled Reports
  • B. Data views
  • C. Send Logs
  • D. Tracking Extracts

Antwort: A


98. Frage
Northern Trail Outfitters continually adds rows for subscribers to a data extension via API, populating subscribers who should receive a monthly payment reminder that day. They want to use Journey Builder to send the payment reminder emails.
What would be required to process the correct subscribers?

  • A. Contact Evaluation > Evaluate new records only
  • B. Contact Evaluation > Evaluate all records
  • C. Journey Settings > No re-entry
  • D. Journey Settings > Use email attribute from Contacts

Antwort: A


99. Frage
Northern Trail Outfitters (NTO) is the holding company of three subsidiaries: Universal Containers, Ursa Major Solar, and Cloud Kicks. NTO recently purchased Marketing Cloud and has asked its consultant to recommend a scalable business unit (BU) hierarchy. They don't plan on executing any marketing campaigns on behalf of the NTO holding company, but NTO employees would like access to all subscribers and aggregate reporting. Additionally, each subsidiary business will be regularly running campaigns and should have their own branding, content, and subscribers.
Which solution should the consultant recommend?

  • A. One parent BU with three additional private domains.
  • B. One parent BU and three child BUs with their own Sender Authentication Packages.
  • C. One parent BU and one child BU
  • D. One parent BU and two child BUs with their own Sender Authentication Packages.

Antwort: B


100. Frage
Northern Trail Outfitters is sending Salesforce Triggered Sends using Marketing Cloud Connect. The sends have a status of failed.
What shouifl the consultant do to diagnose tne Issue?

  • A. Manually clear the OAuth token to refresh the connection.
  • B. Ensure the System User is assigned the Standard User Profile.
  • C. Change the connection option to Scope by User.
  • D. Review Apex Jobs within Set Up in Sales Cloud.

Antwort: A


101. Frage
NTO wants to import files at certain standard times, but occasionally a file will be dropped on a Friday if the 30th of the month falls on a weekend.
What is the flow?

  • A. A user-initiated message to send an email to customers who made a purchase daily.
  • B. Triggered Import - user initiated send (not scheduled).
  • C. A scheduled automation to send emails to customers who made a purchase daily.

Antwort: B

Begründung:
If a question is related to automation and it mentions that a file will be available in the FTP always at a specific time, your answer will be an option with a scheduled automation. Scheduled automations are used when you know the time a file is pushed into FTP and it always runs at a scheduled time. If a question is related to automation and there is an uncertainty when the file will be pushed to FTP (ex; a day before last working day / if a date falls on a weekend, it will be available on last Friday etc.), your answer will be an option with a Triggered Automation. Triggered Automations are fired as soon as a file hits a specific location within FTP. Transfer activity is involved when file in encrypted.


102. Frage
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