The Magento 2 shopping cart platform has been improved with improved features such as integrated image optimization, URL rewriting, and XML sitemap creation tools. The SEO-friendliness of Magento is already very good when it is installed, but there are still many things that can be improved. The purpose of SEO is to enhance your store's visibility for relevant search terms in Google search results and to drive targeted traffic to it. In Magento 2, Search Engine Optimization (SEO) plays a vital role in increasing traffic performance. By utilizing well-planned SEO, brands can be recognized and revenue can be increased.

Make sure your website loads quickly: Good user experience and high search engine rankings are dependent on a website that loads quickly.


Use relevant keywords: Research and use relevant keywords in your product titles, descriptions, and URLs.


Create high-quality content: Regularly update your website with high-quality and informative content that is relevant to your products and services.


Optimize product images: Properly label and optimize images to improve load times and make it easier for search engines to understand what your products are.


Build backlinks: Get backlinks from other websites to improve your website's authority and search engine rankings.


Use structured data: Implement structured data markup, such as, to help search engines understand the information on your website.


Optimize URLs: Use clear and concise URLs that include relevant keywords.


Set up Google Search Console: Verify your website with Google Search Console to track your website's performance and receive alerts for any issues.


Use social media: Share links to your website on social media platforms to drive traffic and improve search engine rankings.


Monitor your progress: Use tools like Google Analytics to track your website's traffic and make data-driven decisions to improve your SEO.

You can try Google Rich Snippets for Magento 2 Extension - Google Rich Snippets for Magento 2 extension automatically adds structural data to the HTML of your product pages and makes your website stands out in the search engine results pages.

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