To the readers who are not conversant with the ways of the glamour business, it may seem odd that celebrity gossip, which is generally looked down upon as idle pastime, can actually help the business of a movie. But that is the hard fact. Celeb gossip does help in generating publicity. Sometimes the PR machinery working to promote the movie plant Hollywood rumors among the tabloids and newspapers so that people talk about the actors and other aspects related to the movie. The presence of the actors on the pages of other forms of media, in praise or flak, always helps in grabbing eyeballs towards the movie.

The best form of celebrity gossip is when the lead actors in the movie are said to be dating off screen. That sparks off the best possible celeb gossip and it is great for the business because people are curious. The audience always wants to see an off screen couple together on the screen. When the Hollywood rumor mills churn it out that they have been dating secretly when the movie was being canned, it acts as an added interest. People are intrigued and there is an added feel-good factor which acts in favor of the movie. The audience throngs the theaters to admire how they look together and that satisfies their curiosity to see the couple in the same frame.

Movie reviews sometime contain hints of celebrity gossip, when it gives the readers a peek at the behind-the-scenes action. The titillation caused batman reviews 2022 by a tiny speck of celeb gossip works wonders in triggering the interest of the audience. They try to follow up the celeb gossip by referring to web sites and tabloids which deal with Hollywood rumors. When they find that there is some sense and substance in the story that they have been following, that generally turns into ticket sales for the movie concerned. So the next time you read movie reviews, check out the gossip threads, who knows what you may discover!