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Microsoft Dynamics 365 Marketing Functional Consultant Sample Questions (Q101-Q106):

NEW QUESTION # 101
You are creating a customer journey.
You want to control the actions based on choices the contact makes and control the speed at which those actions happen.
Which three types of tiles are available to control the flow to meet your needs? (Choose three.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.

  • A. Internal action item
  • B. Splitter
  • C. Scheduler
  • D. Decision point
  • E. Trigger

Answer: C,D,E


NEW QUESTION # 102
Your sales team often request reports on Lead Source Effectiveness. They want to know which marketing
campaigns, events, and web contacts generate the most qualified leads, and ultimately the most revenue.
How can you use tools in Dynamics 365 Marketing to generate this report?

  • A. Navigate to Leads, click on Insights, then select the Lead Source Effectiveness tab.
  • B. Under Customer Journeys, go to the insights section for each journey that generates Leads, download
    the appropriate data, and aggregate it into a separate spreadsheet.
  • C. Navigate to Contacts, select the appropriate Contact View, click on Run Report, and select Lead Source
    Effectiveness.
  • D. Navigate to Leads, select the appropriate Lead View, click on Run Report, and select Lead Source
    Effectiveness.

Answer: D

Explanation:
Reference:
https://neilparkhurst.com/2019/02/27/mb-210-microsoft-dynamics-365-for-sales-sales-reports/


NEW QUESTION # 103
You are a marketer for Contoso Ltd. You are responsible for creating social media posts to debut a new
webinar you are promoting. You just discovered that your post sent this morning has a typo.
You need to correct this right away.
What should you do to fix your post?

  • A. Reactivate the post, edit, and then select Schedule. Select the time of the original post to overwrite it.
  • B. Delete the post and recreate it. Posts are read only once posted.
  • C. Edit the Post. The post will automatically update in the social media platform.
  • D. Reactivate the post, edit, and then select Post Now to immediately update the post.

Answer: B

Explanation:
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/social-posting


NEW QUESTION # 104
Your company decides to set up a Lead Scoring model. They would like to score leads based on a condition.
Which two conditions follow the Fixed Rule Category? Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.

  • A. an event for which the contact registered
  • B. clicking on an email advertisement
  • C. based on zip code
  • D. based on age

Answer: A,B

Explanation:
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/score-manage-leads


NEW QUESTION # 105
You are a Dynamics 365 functional consultant for Contoso Ltd. Because of recent policy changes, the marketing team needs to update the privacy policy banner text and URL.
What should you configure to implement these updates?

  • A. the Landing Page settings
  • B. the Default Marketing settings
  • C. the Application Management settings
  • D. the Marketing Data configuration

Answer: A

Explanation:
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/mkt-settings-landing-pages


NEW QUESTION # 106
......

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